The leading UK work winning cultural change management consultancy for the construction industry, MarketingWorks focuses on delivering effective, efficient and client-centric work winning solutions

Pipeline Management

Practical solutions with constant learning systems for implementing leadership’s vision

PipelineManagementMarketingWorks has helped numerous construction industry clients to optimise work winning efficiencies and increase success rates.

From pursuit of opportunities, through bid selection, to bid management and tender presentations, we identify and address improvements in every stage that beneficially impact the process as a whole.

“Following the successful implementation of the Win Work Programme, I know we have made a significant improvement in our success rates at prequalification, written tender submissions and our performance at client interviews. It has helped us change the culture of our work winning teams so that they are more client-centric, which has enabled us to win more work.”
– Interserve, Board Director

Key Client Management

Manage relationships with key clients to build strategic links and optimise return

Marketing Works - Key Client ManagementOur highly practical solutions help our clients to adopt a proactive and client-focused approach at all levels of the business.

We work with them to develop processes and tools and mobilise client service teams to develop and deliver plans for each key client.

“Provided valuable structured approaches to developing client relationships”

– Sector Partner, Turner and Townsend

Framework Management

Improving framework delivery behaviours and operational performance

MarketingWorks Framework ManagementWorking with our client and their framework client, we uncover the perceptions and expectations of both parties to develop a new approach, rolled out through practitioner workshop events to share the new behaviours, enhance skills and transfer knowledge.

“We have already seen improved relationships between the clients and our regional delivery teams and we are also seeing significant KPI score uplifts. All practitioners have been refreshed and re-energised, with better framework delivery and a greater appreciation of the collaboration skills required.”

– Business Unit Framework Director, Bouygues UK

Business Unit Planning

Practical solutions to help implement leadership’s vision

Business Unit Planning from MarketingWorksOur range of solutions facilitate leadership in implementing work winning initiatives, including support and mentoring for business development teams, developing processes and reporting structures for work winning activities and the facilitation of implementation plans for business units.

“I have been extremely impressed with the support that MarketingWorks have provided. Philip Collard advised on the development of our marketing strategy and then helped implement our marketing plan. His extensive marketing knowledge and contacts within the construction industry were invaluable in providing a highly targeted and effective strategy and plan. I would strongly recommend his services to others in the industry”

–  COO of leading Property Agent

Specialised Consultancy

Helping our clients make profound improvements in the management of their work winning

Consultancy services for Construction - Marketing WorksThe type and breadth of support is dictated by the needs of our clients and may include, for example, chairing bid launch events, mentoring bid managers or coaching bid team members.

We undertake industry research (e.g. bid cost investment within the construction industry) and also Client Relationship Research on behalf of our clients.

“Philip Collard’s credibility and good rapport with our people, combined with MarketingWorks’ significant capability and support, achieved the results we desired and we continue to improve all the while.”

– Managing Partner, Cundall

Digital Workflows

Digitisation of work winning enhances processes to inform management decisions and challenge traditional business winning models

frameworkmanagementMarketingWorks is a co-founder of the digital workflow solution, myConsole, and operates as the implementation and embedding provider.

“I have seen digital workflow solutions in other industries. The ones that work are all industry tailored and cover the whole workflow, like myConsole”


– Tony Bicknell, Chief Operating Officer, myConsole


Work Winning Workshops designed purely for the construction industry.

Marketing Works - Training for the Construction IndustryMarketingWorks has trained people from more than 2000 organisations within the construction industry through task-orientated and highly practical workshops. From initial contact with a client, through bid management, proposal development to tender presentations, we transfer the skills necessary to win more profitable work.

The work winning workshops, concentrating on our behaviours and cultures, provided an open forum from which our current best practice could be combined with new ideas generated during the different sessions.

– Interserve, Board Director

About us

The leading UK work winning cultural change management consultancy for the construction industry

Case Studies

Our case studies show just a few of the numerous construction organisations that we have helped to embed work winning best practice, enabling them to become more efficient in work winning and also more effective by moving from reactive project-centricity to proactive client-centricity.


Over the past 20 years we have provided a wide range of services to over 2,000 different construction firms, including 18 of the top 25 consultants and 17 of the top 20 contractors.